More agents now able to join the Twitter generation
Monday 5th July 2010
Written by Rosalind Renshaw
Agents using Core, Vebra and CFP software will now be able to get their properties automatically listed on social media.
Parent company GMG Property Services – part of the Guardian – has launched a Social Media Bundle, which will be available to users at no extra charge.
It works by automatically data-feeding property through to the new Facebook Marketplace, Twitter and the Oodle Network.
The deal with Facebook Marketplace is an exclusive. GMG says Facebook Marketplace has proved itself a successful platform for advertising property in the United States.
Agents can also upgrade to a Social Media Plus Bundle, which gives a range of additional features linked to Facebook.
Mark Goddard, group managing director of GMG Property Services, said: “With our Social Media Bundle, we are offering our clients easy access to post their property listings on Google, Facebook, Twitter and the Oodle network.
“By using social media platforms, they are able to engage more effectively with their customers on a more flexible basis, as it gives them the opportunity to get their listings out quickly and efficiently to a large group of people.
“It can also work as a two-way communication tool, as followers can leave comments or feedback.
“The purpose of the Social Media Bundle is to provide our customers with an additional stream of online inquiries, and encourage them to use the emerging platforms that look set to dominate the way we do business.
“We are very pleased to have been chosen as the exclusive partner for this service, as it gives any customers of Vebra, Core and CFP a real advantage in the market.”
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Editorial Contact Details - Rosalind Renshaw