Savills has hired Isobel as its main creative agency to work on the marketing of its residential division.
Communications industry publication Campaign reports that Isobel has been asked to "develop a new creative positioning across all channels" - this will be in the marketing sector, and will not impact on Savills’ existing residential public relations activities.
Before hiring Isobel, Savills worked with The Red Brick Road for five years but this ended because of a conflict of interests when the marketing firm hooked up with easyProperty.
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