OnTheMarket has introduced a new filter that allows buyers to limit their searches to those properties with online viewing options.
These can be either a virtual 3D tour of a property, or a video tour undertaken by an agent or owner and used as part of the agency listing.
It says that the functionality of a specific tool enabling users to search exclusively for properties with an online tour is not currently provided by Rightmove or Zoopla.
"During analysis of OnTheMarket's data we found that users who engaged with a video were over 200 per cent more likely to send an enquiry* says Helen Whiteley, the portal’s commercial director.
"The latest government advice encourages property-seekers to use virtual viewings wherever possible. In the current market, we believe these viewing tools have never been more valuable” she adds.
Virtual tours and videos can be accessed via the navigation bar on each full property details page. Videos can also be added at the end of the photo carousel.
Property auctioneer Auction House has recorded its best first half results...
An overwhelming 98 per cent of vendors questioned by Zoopla say...
A provider of 360 virtual tours for estate and letting agents...
Rightmove has begun testing a virtual reality viewing platform which will...
The predictions game can be tricky. Sometimes you just don’t know...
Leading UK property auctioneer Bond Wolfe has broken through the £100...
Uncertainty triggered by the new Labour Government and taxation concerns that...
In today's rapidly evolving property market, the focus on reducing transaction...
.png)
An exciting new collaboration between TVPN, EstateApps and Paul Long is...
By Mike Bilboe, Face For Business Buying or selling a home can...
LSL Estate Agency Franchising is home to one of the UK’s...
.png)
Who are you and what does it say on...
Who are you and what does it say on...
Who are you and what does it say on...
Join the conversation
Jump to latest comment and add your reply
Or new filter penalises listings without virtual viewings.
Please login to comment