Keller Williams - which says it’s the UK’s leading business-owner or ‘self-employed’ firm with twice the agents of any direct rival - today opens a new market centre.
It is in Edinburgh and is the third north of the border - the others are in Glasgow and Inverness. It already has a further 10 market centres in England.
Edinburgh’s soft launch was earlier this year and its performance has been - in the company’s word - “stellar” with over £80,000 of fee income earned in June alone from 33 sold units.
Andrew Reid, Operating Principal at the original Inverness Market Centre will be expanding his team to cover the Edinburgh area whilst also working closely with Evelyn Foster, Operating Principal at Keller Williams Glasgow.
“We’re all really excited about our further expansion throughout Scotland’ says Reid.
"The property market here is good and we’ve seen annual prices increase by 6.9 per cent in 2020 at the same time as partnering with more and more agents, all buoyed by the recent uplift.
“The latest numbers from the ONS state that Scotland saw one of the strongest monthly increases of all UK regions and so the timing is right for us to be expanding Keller Williams still further in our quest to be the dominant force north of the border”.
Evelyn Foster adds “Keller Williams Glasgow has grown strongly since we launched in 2020 and is doing great business via some incredible local agents.
“The addition of an Edinburgh base will add to our strength and will only increase awareness and our credibility amongst home-sellers, buyers and potential agent partners too”.
And Ben Taylor, chief executive of Keller Williams UK, comment: “I’m delighted that we have been able to select Edinburgh as part of our ambitious plans to expand across the UK.
“Our traction in Scotland is already notable and will now be reinforced with a third market centre location for our growing number of agents to utilise as we support them in their journeys to be the highest earning estate agents in the country.
“I am currently looking at our next target areas and would be happy to chat to any interested parties about the huge opportunities that exist for further market centres”.
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It says much for the culture of KW that their number of agents matter more to them than quality of recruits. There seems to be an inordinate rush to scale a business that relies on recruiting and supposedly "training" agents, over selling property.
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