Upmarket agent launches masterclass on agent recruitment 

Fine & Country has launched a new Masterclass Series to share tips on recruitment and retention for agents.

Held in London and Leeds once again, the event will provide agents the opportunity to hear from property professionals about how they can maximise their recruitment efforts and grow their business, while creating a working environment that top agents do not want to leave.

The first instalment of the series will be held on Friday 7 October in London, with another on 13 October.

Speakers include Paul Quintanilla, who has recruited more than 100 associates to the Fine & Country network over the past three and a half years.

He will share his day-to-day activities to attract associates, which can be implemented by business owners.

Other speakers include Nicola Broomham, who as a former estate agent and now director of recruitment at deverellsmith, will share the changing attitudes of employees, what negotiators and managers want from their employer, and how this has shifted in a post-Covid world, so that business owners can best attract them. 

Also presenting is Jennifer Scott-Reid, who as chief people and development officer at nurtur.group, will share how to understand the different personalities of your team members and how to retain them. 
 

Nicky Stevenson, managing director of of Fine & Country UK, said: “The Masterclass Series is for agents looking to maximise their opportunity to grow their market share in their area by taking onboard the right people to make that happen. 

“Whether you are looking to grow your business by recruiting employees, or associates, or understand your team better ensuring retention, this session is for you. We have so many talented people within the network who have excelled at various aspects of the business, the series is about sharing their knowledge and ideas to further enhance an agent’s chances of success within the upper quartile of the property market.”

She adds that in a highly competitive market, standing out from the crowd and providing an attractive offering to top-performers is key to growing a successful property business.

Stevenson said: “During this next instalment of the Masterclass Series, some of our leading agents will share their stories and strategies when it comes to successfully recruiting and retaining the right people.

“We are excited about being able to host the events and share best practises with agents that will help them to gain further traction within their markets. This series is a learning platform for the network and an opportunity for our network to come together and gain insight from established professionals who have made a significant impact with their sector of the market. 

“We are very fortune to have such depth of expertise within our network to be able to draw from to the advantage of the entire brand.
“The tried and tested methods presented at the Masterclass Series will further enable our agents to grow their businesses and will assist in positioning them as the premium agent of choice within the upper quartile of the market within their area.”