Smoove seals strategic partners with mortgage broker

Smoove has entered into a strategic agreement with Mortgage Advice Bureau (MAB) to provide conveyancing comparison and related home-buying support services.

The strategic agreement will provide conveyancing comparison services to MAB's 2,000-plus advisers through both Smoove's web platform and Connect APIs. 

MAB will integrate Smoove's products with its MIDAS platform, giving its advisers access to conveyancing comparison services. 

The agreement also includes swift DigitalMove onboarding for MAB customers to interact with their chosen professional specialists.

Jesper With-Fogstrup, chief executive of Smoove, said: "I am delighted to partner with Mortgage Advice Bureau, known in the industry and by customers for its forward thinking and professional service, helping thousands of customers move home every week. 

“The MAB team's passion for improving the end-to-end home moving experience is clear and connecting our systems, including DigitalMove, will provide that. MAB brokers will have access to our panel of more than 70 audited and benchmarked conveyancing firms. Our mission is to make the home moving process better for everyone, and this partnership is an important step on that journey."

Peter Brodnicki, chief executive of the Mortgage Advice Bureau, said: "Last year, our appointed representatives and their advisers helped more than 150,000 customers find the right mortgage. Through the addition of Smoove's solutions, we are providing 

“Advisers with extensive choice of conveyancing firms through a seamless technology process. The onboarding portal, DigitalMove, will help advisers to properly stay in control of the conveyancing process and ultimately put their customers into a stronger position, enabling them to move home efficiently and spend less time on the conveyancing process itself. We believe this greater choice and the underlying technology will promote even better outcomes for consumers."