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OTHER GUIDES & TIPS

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Marketing & Social Media

For More Valuations, make that call!

With more than 25 years’ experience as an estate agent, Liza Daniels heads up our outsourced call service, Managed MovePal. She says there is no substitute...

Top tips for maximising Google ads leads on a modest budget

Google can be a very costly source for marketing but there are ways to keep a tight lid on your budget while still maximising leads. Most Google...

Crafting Engaging Property Newsletters: Top Tips for Agents

In the fast-paced world of property, staying top-of-mind with your clients is crucial. And what better way to do this than through a well-crafted newsletter? As...

Three Reasons Why Your Social Media Isn't Working

In the bustling world of social media, success isn't just about posting content; it's about fostering engagement, maintaining consistency, and implementing a strategic approach. Whether you're...

Top tips to generate more leads on Facebook

If you saw our recent article, you’ll know that one in five (19.24%) ValPal leads generated via Facebook ads actually went on to instruct an agent....

Top Tips For Social Media Marketing – Part 2

Welcome back to the second instalment of our blog series on social media marketing tips for estate agents! In part one, we delved into the fundamentals...

Top Tips For Social Media Marketing – Part 1

Social media has moved on from being a “nice to have” to a necessity for most businesses, but how do you make the most of this...

How to write the perfect blog to attract more vendors and landlords

As an estate or letting agent, you may already know that having a strong online presence is crucial for success in today's market. A well-crafted blog...

How to attract landlords to your letting agency

As the unending attack on landlords continues, many are succumbing to the pressures of increased taxes, interest rates rising, regulations becoming even stricter, and choosing to...

6 things to consider when moving house before Christmas

Homeowners and prospective buyers considering a move before Christmas should act quickly to increase their chances of a smooth relocation, as the festive period approaches. Given the...

The Do’s & Don’ts When Downsizing

Empty nesters may be considering downsizing their home this September as their children set off to university, whilst other downsizers are opting to save money, lower...

Insight - should estate agents be using TikTok?

Images can have the ability to paint a vivid image, but video content can take this to the next level if executed correctly. Photos and text...

6 tips for targeting Generation Z renters

The Victorian phrase “as safe as houses” well surmises the security of the housing market as, whether they are buying or renting, people will always need...

Lead capture 101 with Moneypenny CMO, Kate Cox

Kate Cox, Moneypenny's chief marketing officer, provides agents with an in-depth guide on lead capture. Alongside uncovering the importance of lead capture in a turbulent post-Covid environment,...

Quick Read Top Tips - 5 best practices for all businesses

Here is a quick read focusing on 5 things you can check your business is doing while on your tea break. Let’s get started! 1. Do not...

How to Reach More Landlords Part 2 - Using Innovative ‘Feet Up’ Campaign to Win Business

Independent agent uses innovative ‘feet up’ campaign to win business. An independent letting agency has invited landlords to put their ‘feet up’ and buy a ticket to...

How to Reach More Landlords Part 1

I was asked recently, how can an agent generate more landlord leads? Well that got me thinking, firstly, we have to find them - and you...

Top tips for creating engaging blog content

Putting fingers to keyboard to create blogs and articles isn’t always the easiest job for agents, particularly when meetings, viewings and market appraisals will always take...

Top 5 tips for successful estate agent social media management

It’s a given these days that your business needs to be on social media. Consumers spend a large portion of their day glued to their phones,...

Five top tips for lead generation

Generating leads is a crucial and age-old part of estate agency. Before the internet, lead generation was just as important to maintaining a successful agency business...
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