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KEYWORD "Price Reduction" - 100 RESULTS
Substance AND style: The real reason independents are leading the charge in London’s prime markets

I have been an agent for 25 years and have represented a large corporate agency and Anderson Rose (my own independent...

17 August 2024

From: Features

Gazundering on the rise in buyers' market - warning

More than three quarters of home buyers are ‘gazundering’—or ‘price chipping’—to reduce the agreed sale price of properties at the last...

02 July 2024

From: Breaking News

LonRes: Half of prime properties sold this year had price reduction

Almost half of properties sold in prime central London (PCL) this year had a price reduction, research suggests. The latest data from...

18 June 2024

From: Breaking News

LonRes: Longer sales times are creating ‘vicious cycle’ of fall-throughs

Prime London property sales are taking longer to go through once under offer, which is creating a vicious cycle of fall-throughs,...

16 May 2024

From: Breaking News

Varying property market performance shows benefits of local agents - report

Local property market performances vary from 12% gains to price reductions of as much as 24% since the pandemic house price...

13 May 2024

From: Breaking News

Hamptons: Price reductions decline as sales 'bounce back'

Price reductions fell to an 18-month low in April as transactions recover faster than prices, new industry data reveals. Figures from Hamptons,...

10 May 2024

From: Breaking News

PropTech Today - Three Ways To Win In A High Reduction Market

Choosing the right prospecting software can be the difference between finishing the year on a high or finishing it below target. Although...

03 May 2024

From: Breaking News

Asking price cuts fail to win sales for two-third of homes - claim

Some 36% of all homes which have had asking prices cut this year are now listed as sold subject to contract.  GetAgent...

30 April 2024

From: Breaking News

The art of negotiation in a buyer's market

Many agents may perceive that the need to negotiate only comes into play at the point of offer if a property...

30 March 2024

From: Features

Zoopla: Property market is improving but buyers remain price-sensitive

Lower mortgage rates gave the housing market a boost in February with supply and sales all moving higher, Zoopla claims. The portal’s...

29 February 2024

From: Breaking News

Hamptons: Housing market has “firmly turned the page” as activity improves

The housing market is "turning a page" with fewer price reductions and higher achieved prices, Hamptons claims. A January market activity update...

14 February 2024

From: Breaking News

Zoopla: Home sales rising but buyers’ market prevails

Property supply and demand have rebounded since the start of the year amid falling mortgage rates but sellers are still making...

29 January 2024

From: Breaking News

Hamptons: Record number of homes sold at a discount in 2023

A record 50% of homes sold in England & Wales last year were purchased following a price reduction, Hamptons analysis has revealed. The...

10 January 2024

From: Breaking News

Asking prices cut on hundreds of listings per day - research

Hundreds of properties are having their asking prices cut each day, new analysis reveals as agents and sellers continue to try...

07 December 2023

From: Breaking News

Rightmove predicts 1% asking price drop in 2024

Rightmove is anticipating a 1% average drop in national asking prices by the end of next year. The latest forecasts from the...

04 December 2023

From: Breaking News

Social Media boost for agents as OnTheMarket unveils new service

OnTheMarket has partnered with an automated social media service to help agents promote listings on Instagram, X, Facebook and more. Following a...

26 October 2023

From: Breaking News

Hamptons: Some sellers still ‘holding out for last year’s prices

Agents are securing sales closer to asking price but properties are taking longer to sell, new data suggests. Analysis by Hamptons, using...

05 October 2023

From: Breaking News

Jonathan Rolande: What to consider if you drop an asking price?

Rising numbers of property owners are dropping the asking price of their homes in a bid to secure a quick sale.  Latest...

29 September 2023

From: Breaking News

Chestertons: Price reductions declining as buyers return to the capital

Fewer sellers are willing to cut their asking prices, Chestertons claims. The agent said vendors in the capital have already priced in...

21 September 2023

From: Breaking News

Rightmove: Some sellers are still ‘too optimistic’ on pricing

Asking prices have fallen by the largest level since March 2019 and discounts are at their highest in more than a...

18 September 2023

From: Breaking News

LonRes: Quieter property market may continue until Christmas

High mortgage rates and a lack of supply may mean the prime property market misses its typical seasonal boost in the...

14 September 2023

From: Breaking News

Mark Bevan, Sales Director at Loop.

Who are you and what does it say on your business card? My name is Mark Bevan and I am the Sales...

30 August 2023

From: 60 Second Interview

Rightmove: Asking prices hit summer slump

Asking prices of new listings have dropped 1.9% this month, the largest fall in August since 2018. Data from Rightmove shows asking...

21 August 2023

From: Breaking News

House price cuts hit their highest level for nine years

Price reductions have reached their highest level in at least nine years according to estate agency Hamptons.   Some 50 per cent of...

08 August 2023

From: Breaking News

Sellers risk losing home sales due to nightmare neighbours – research

The majority of buyers would offer less for a property or even pull-out of a transaction if they discovered a nightmare...

02 August 2023

From: Breaking News

Price reductions rise but sellers aren’t giving up

Agents are facing challenges of rising price reductions but fewer listings are being withdrawn and the level of fall-throughs is dropping,...

12 July 2023

From: Breaking News

Rightmove: ‘Price realistically or face lost sales’

Agents have been urged to price realistically as Rightmove revealed data showing the impact of asking price reductions. Tim Bannister, director of...

28 June 2023

From: Breaking News

'Cheerleader’ estate agents take 11 weeks longer to sell listings - claim

A high-profile agency brand has hit out at “cheerleader’ estate agents” who it claims encourage vendors to push up the asking...

13 June 2023

From: Breaking News

Hometrack unveils property listings analysis product for agents

Hometrack has launched a property listings data product for agents to help analyse their local market. Powered by Zoopla data, the product...

04 May 2023

From: Breaking News

Price reductions on the rise - warning

The number of listings that were reduced during January to March increased by an average of 102.5% compared with the same...

19 April 2023

From: Breaking News

Purplebricks tops leaderboards for sales and listings

Purplebricks was the top brand for new listings and sales agreed during March, new data shows. A new quarterly market report launched...

17 April 2023

From: Breaking News

Time on the market rises as vendors ‘hold-out for top prices’

Agents are taking almost a month longer to sell homes than last year as the market adjusts to new pricing, seller...

11 April 2023

From: Breaking News

7 tactics to generate more successful viewings with Reapit

Taking a proactive approach with viewing generation can increase foot flow through properties and generate more offers, and ultimately close more...

28 March 2023

From: Sponsored Content

Hamptons: Homes are taking longer to sell but prices are improving

Last month marked the slowest February to sell a home since 2013 but prices are improving, new analysis claims. Insight from agency...

08 March 2023

From: Breaking News

LonRes: The prime London pandemic boom is over

Record numbers of prime properties were reduced in price last month as the pandemic boom is officially over, LonRes claims. Analysis by...

16 February 2023

From: Breaking News

Zoopla’s Valentine’s offers for agents who love to hit business targets

Zoopla has launched a six week promotion aimed at helping agents meet business objectives - and there’s a special Valentine’s deal...

14 February 2023

From: Breaking News

Sellers are slashing asking prices by up to 20% - claim

Vendors are cutting asking prices by as much as 20% on average to secure a sale, new research claims. Quick-buy firm House...

08 February 2023

From: Breaking News

Five reasons why 2023 might be the right time to invest in buy-to-let

Every year, those thinking about investing in property for the first time and even current landlords ask themselves whether it’s the...

04 February 2023

From: Features

Agency stock grows but sellers must adjust expectations - Zoopla

Agents are seeing more stock coming to the market but Zoopla is warning about seller expectations. The latest Zoopla House Price Index...

30 January 2023

From: Breaking News

Increase in quick-sale vendors hitting the market

The number of home sellers looking to sell their home quickly in the current market has increased by 12%, new research...

25 January 2023

From: Breaking News

Getting social! Agent launches weekly local video updates

Independent estate agent DM & Co. Homes has launched a weekly update on the regional housing market presented by managing director...

20 January 2023

From: Breaking News

There are reasons to be optimistic in the second half of 2023

Usually, I enter January with a spring in my step - optimistic about what the future holds.  Two years ago, after the...

07 January 2023

From: Features

Agency sector facing one fall-through per minute - claim

The estate agency sector is close to being hit by a fall-through per minute as an industry veteran warns that the...

05 December 2022

From: Breaking News

Industry veteran warns of 20% house price drops

Industry veteran Harry Hill has become the latest to warn of a drastic decline in house prices. The Rightmove founder and former...

05 December 2022

From: Breaking News

Increasing numbers of SSTC homes returning to the market – Zoopla

One in 15 homes formerly sold by agents are returning to the market after the original sale collapsed, new data shows. Analysis...

28 November 2022

From: Breaking News

Property sellers urged to resist asking price cuts

An estate agency firm is urging sellers to resist cutting asking prices. Tom Cranenburgh, of GetanOffer, which describes itself as a quick...

14 November 2022

From: Breaking News

Zoopla: Buyer demand is down but house prices won't fall (yet)

Increasing numbers of transactions have fallen-through and asking price cuts are increasing but the market is still on track for almost...

31 October 2022

From: Breaking News

Rightmove: 'Some movers are pausing but others are rushing to complete'

Agency stock has hit the highest level so far this year but it seems to coincide with a decline in demand...

17 October 2022

From: Breaking News

Two weeks later - Zoopla warns demand and sales have dropped since mini-Budget

Buyer demand has dropped by a fifth in the fortnight since the mini-Budget while supply has increased from worried homeowners, Zoopla...

14 October 2022

From: Breaking News

Agents facing falling demand as asking price cuts rise

Property demand has dropped while price reductions have increased in recent weeks, data shows. Two separate pieces of industry data give new...

04 October 2022

From: Breaking News

Propertymark queries if business energy support package goes far enough

The Government yesterday unveiled its long-awaited package of energy bill support for businesses. It will help firms including high street estate agents...

22 September 2022

From: Breaking News

‘Slow to sell properties’ command discounts of up to 17% - research

Properties that are slow to sell are typically commanding a discount of up to 17% off England’s average house price, research...

12 September 2022

From: Breaking News

Relisted homes coming back up to £21,000 cheaper – claim

Homes that agents are putting back on the market after a fall-through are being relisted for as much as £21,000 cheaper,...

02 August 2022

From: Breaking News

Agents 'unprepared for necessary conversations' on unsold listings

Agents are being urged to discuss pricing with vendors after research shows 52% of listings have been on the market for...

01 August 2022

From: Breaking News

Industry veteran warns technology has made some agents lazy

Former Countrywide boss Bob Scarff has warned that estate agents have become too reliant on alerts, emails and text messages for...

07 July 2022

From: Breaking News

Price reductions on the rise as buyers become 'more sensitive' - Zoopla

The property market is starting to get hit by price cuts and slower sales times. Research by Zoopla has highlighted that one...

30 May 2022

From: Breaking News

Market insights with Sam Hunter: very much a changing market

In this latest video interview zoning in on the current property market, and the stats, facts and data behind its present...

25 May 2022

From: Features

Best ever spring market for vendors as prices hit new record

There’s been a remarkable 1.7 per cent increase in the average asking price of homes coming to the market in just...

21 March 2022

From: Breaking News

Portal launches tool predicting when vendors switch agent

A free to list portal has launched a tool which it claims will predict a seller’s propensity to switch agents.  Residential People...

31 January 2022

From: Breaking News

Agency identifies plenty of price reductions even in today’s market

The market may be soaring in most of the country but there are still locations where significant numbers of properties sell...

12 November 2021

From: Breaking News

Bumper end of year likely despite summer sales dip - Homesearch

Newly instructed properties across the country dropped by 10 per cent in August compared to July’s numbers, according to Homesearch. The company,...

07 September 2021

From: Breaking News

PropTech Today: stock shortage - how can agents prospect effectively?

The biggest challenge facing many agents in the current climate is the general shortage of stock, both for sales & lettings. Let’s...

21 July 2021

From: Breaking News

Stamp Duty cliff-edge means price renegotiations underway

Price renegotiations are underway between buyers and sellers in danger of missing Wednesday’s stamp duty holiday deadline, says Knight Frank. The agency...

28 June 2021

From: Breaking News

Crazy times, hazy memories - looking back at more than 35 years in the industry

There are just three working days until the end of the stamp duty holiday for most buyers. That’s not even enough time...

26 June 2021

From: Features

The 5 best questions to ask your competitors' vendors (and when to do it)

We know the industry-wide statistic that more than 50% of all vendors end up selling with the second (or sometimes third)...

13 May 2021

From: PropTech & Innovation

Get ready to party - London's market is bouncing back

The London housing market is enjoying the end of the lull before the storm, according to a leading buying agent. Sara Ransom...

24 March 2021

From: Breaking News

Why do over 50% of instructions sell with the second agent?

Recently I heard the stat that over 50% of property is sold with the second agent, which was backed up by...

10 March 2021

From: Features

Five questions to ask your competitors' vendors (and when to do it)

We know the industry-wide statistic that more than 50% of all vendors end up selling with the second (or sometimes third)...

24 February 2021

From: Features

Buyer feedback is key in helping agents adapt to market changes

Buyer feedback is a key resource for agents who want to keep on top of market changes and so handle vendors’...

09 December 2020

From: Breaking News

Third of sellers won't budge on asking price despite buyer requests

Almost a third of property sellers (29%) say they won't accept a lower offer for their property, according to new research. Online...

18 September 2020

From: Breaking News

No cuts: properties twice as likely to sell if asking price doesn't change

Property sellers are twice as likely to find a buyer for their property if the original asking price does not change,...

17 September 2020

From: Breaking News

Multi-agency sales operation wins high-profile new investor

An unusual property sales concept, which signs up vendors and then effectively sub-contracts their sales to strongly-performing local estate agents, has...

18 August 2020

From: Breaking News

Portal Fees: Rightmove, Zoopla and OTM explain their charges

We recently asked readers for their questions to the portals - the questions they couldn’t really ask their local reps, but...

09 December 2019

From: Breaking News

Big rise in London sellers slashing asking prices, admits agency

A London estate agency chain says It’s seen a 59 per cent surge in the number of its clients who have...

21 October 2019

From: Breaking News

Agency downgrades London and UK market forecasts

Cluttons has downgraded its forecasts for the housing markets in London and the rest of the UK for the remainder of...

12 September 2019

From: Breaking News

What next for Countrywide and Purplebricks after day of turmoil?

Two of Britain’s largest and best known estate agencies have endured a day of turmoil at the hands of investors -...

04 June 2019

From: Breaking News

Over-valuing: agents fight back after press allegations

There’s anger in the industry over an article in The Times which accused agents of overvaluing properties - although why this was happening...

08 April 2019

From: Breaking News

Purplebricks stock downgraded 80% by investment bank

Analysts at Berenberg Bank have sharply reduced their price target for Purplebricks by over 80 per cent from 470p to 80p, accusing...

05 April 2019

From: Breaking News

Purplebricks price reductions: anonymous blog makes new allegations

An anonymous estate agent has renewed his attack on Purplebricks after an article in The Times at the weekend. Estate Agent Today...

01 April 2019

From: Breaking News

Purplebricks fakes some price reductions, agent claims in The Times

An estate agent who operates an online blog has told The Times that Purplebricks has faked price reductions. Other tricks which the agent reveals about...

30 March 2019

From: Breaking News

Can Ewe believe it? Astounding claims made about hybrid agency

A report claims that the hybrid agency EweMove performs above average across a number of measurements. The study comes from TwentyCi, a...

15 March 2019

From: Breaking News

More Brexit woe for prime London property as prices tumble 5.7%

New data from LonRes shows that prices of homes in three key prime areas of London tumbled 5.7 per cent last...

13 February 2019

From: Breaking News

Typical asking price cut on a ‘doer-upper’ is 17% or  £40,000

Homes that require major structural work have asking prices which are on average £40,000 below the market norm, according to research...

09 November 2018

From: Breaking News

PropTech Today: Transparency and control - two conflicting tech challenges

I am currently in the back of a taxi. The deadline for this piece is looming and I am desperate to...

31 October 2018

From: Breaking News

A surge in sellers pricing sensibly - Rightmove reports a mini-boom

Rightmove is reporting a mini-boom as the autumn market gets into gear, with a surge in buyers and a one-month rise...

17 September 2018

From: Breaking News

Brexit and SDLT 'causing market to stagnate' warns property specialist

A downbeat report from property investment specialist London Central Portfolio says “there are very few causes for optimism in the domestic...

29 August 2018

From: Breaking News

Rightmove says it's a 'summer sale' - with Connells leading price cuts

Rightmove says the housing market is now into a ‘summer sale’ as newly-marketed property shows an average asking price fall of...

20 August 2018

From: Breaking News

Transactions slump 6% in prime London, says LonRes

LonRes says transactions in prime locations in London dropped another six per cent when the second quarter of 2018 is compared...

10 August 2018

From: Breaking News

More mixed messages from London as agents report contrasting figures

The London market continues to produce unexpected results with two high end agencies reporting contrasting fortunes.  Half year figures released by Chestertons...

07 August 2018

From: Breaking News

Agency figures prove a well-priced property sells fastest - company chief

An estate agency chain has produced strikingly successful sales figures for the first half of the year - evidence, it says,...

05 July 2018

From: Breaking News

Cuts in asking prices reach six-year peak as market may be stalling

More stock and longer times on the market are combining to create a surge in asking price reductions according to a...

13 June 2018

From: Breaking News

Asking price reductions on the rise as market loses momentum

Property sellers in the South of England are having to accept asking reductions in order to achieve a sale.  Data from Hometrack...

30 May 2018

From: Breaking News

 PropTech Today: Selling my flat - even tech can’t help a quiet market

That’s it. I’ve given up. The lull has continued and it’s becoming quite a bore.  The price drop hasn’t worked. The revamped...

16 May 2018

From: Breaking News

PropTech Today: UK PropTech Awards 2018 - the winners

There is a lull in my imminent flat sale. Just no activity at all, despite a price reduction!  So, I am forced...

09 May 2018

From: Breaking News

Prices fall again in prime central London, admits Knight Frank

Average prices dropped another 1.1 per cent in prime central London in the year to March according to new figures released...

06 April 2018

From: Breaking News

Higher proportion of posh country estates now being sold off-market

A buying agent says a higher proportion of Britain’s rarified country estates market is now being sold off-market. Jess Simpson, an ex-Savills...

22 March 2018

From: Breaking News

A third of homes have asking prices slashed by £25,000 says portal

Asking prices are being cut more heavily than at any time in the past six years says Zoopla.  It says just over...

19 December 2017

From: Breaking News

Great expectations can be a dickens of a problem

Great Expectations was a fantastic novel-cum-social-history written by Charles Dickens, who once lived in my adopted home city of Portsmouth. But these...

17 June 2017

From: Features

Vendor to cut asking price by £1,000 a week until flat sells

The vendor of a retirement apartment in the West Midlands says he is going to reduce the asking price by £1,000...

10 April 2017

From: Breaking News

Registered buyers up, property supply down says NAEA

The average number of prospective buyers registered in each branch in January was 425, a 10 per cent rise from December...

28 February 2017

From: Breaking News

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