LSL Property Services
10 reasons to become a Your Move franchise.
16 May 2024 4549 Views
If you’re thinking about becoming an Estate Agency franchise or converting your existing estate agency business to a franchise, here we outline 10 reasons why one of the UK’s most recognised estate agency brands could be the right for you.
1. Your Move is one of the UK’s biggest and most recognised estate agency brands.
“There are three things for me and that is BRAND, SYSTEMS and MARKETING. They are the three things that if I was on my own I’d find quite difficult to do.” David Newnes, co-founder NHM
We have network of over 150 branches, spanning from Inverness to Plymouth. This kind of nationwide scale widens your opportunity to connect sellers with buyers and landlords to tenants across the UK. Customers up and down the UK know Your Move.
your-move.co.uk is one of the biggest estate agency websites in the UK with over 1M visits per month combined with our extensive database also offers powerful brand awareness in the online world.
Your Move has a commitment to excellence, taking great pride in our Trustpilot and Google review ratings with over 27,000 customer reviews.
2. SIX Ready to go revenue streams.
"One of the most important developments was when we started doing lettings as well as sales because the reliability of the lettings income is very valuable." Marc McLaughlin, Your Move Franchise Owner
Becoming a Your Move franchise isn’t just about selling & lettings properties- there are many other revenue generating opportunities.
Residential Sales – our franchises are 100% in control of their agreed, exclusive territory. Your team structure, approach to property marketing and the fees you charge are all set by you. Underpinned by substantially discounted rates with several marketing services suppliers, including portals.
Regular monthly income with lettings - the Your Move team offer reputable and long-standing lettings experience. Lettings offers a high level of regular monthly income and is a long-term revenue generator.
Our franchise model enables you to concentrate on the front end of your business while we take care of client accounting, banking, HMRC and ARLA audits and returns, overseas landlords, tax statements etc. allowing you to run your business, as well as being able to draw on expert advice.
Financial Services solution from day one - Your Move’s parent company LSL is one of the largest providers of services to mortgage intermediaries, specialist mortgage and protection advice which means our franchises have a customer- ready financial services solution ready to go from day one.
100% profit from conveyancing - we manage a panel of carefully selected property lawyers, solicitors and conveyancing firms. Our conveyancing service offers you 100% profit, helps pipeline conversion, and provides a “no move no law firm fee” option to your buyers and sellers.
Land & New Homes opportunities - our LSL Land & New Homes dedicated division is an industry renowned expert in the field. There are a number of income opportunities working with this team including winning part exchange business from national developers.
Specialist insurance partner - Your Move is partnered with First2Protect, a specialist insurance brand enabling you to offer home, landlord, tenant and specialist insurance solutions to your customers and for you to earn on every policy sold.
3. Exclusive Territory Rights
We work with our franchise partners to agree an exclusive operating territory.
It enables you to establish the Your Move brand in your area, helping you to secure more listings and drive market share.
Owning a specific territory will help you win business, you will have in depth knowledge of that area – not just property prices but the best schools, family friendly places to eat and the hidden gem of a coffee shop. You’ll have market trends and buyer preferences at your fingertips.
4. Buying power savings#
"We like the benefits of what Your Move buys us - when you load in the discounts you get for buying it actually makes more sense to launch as a national franchise brand." Tracey Bailey, Your Move franchise owner
Thanks to the scale of Your Move – and the other franchise businesses in the LSL portfolio, we can negotiate favourable rates with many suppliers, which enables our franchisees to make considerable savings in several areas including marketing, operations and property technology.
Your Move are a registered Client Accounts service provider and take care of this side of the business for all our franchisees, bringing peace of mind in the knowledge that the correct processes and procedures are in place, without the any of the risk or the cost of employing staff to take care of this themselves.
5. Bespoke Marketing
"We love the distinctiveness and strength of the brand. We like the fact that we get off the shelf marketing." Tracey Bailey, Your Move franchise owner
Keeping a brand consistent is key in creating a cohesive brand and strengthens brand awareness. The central marketing team produce a multitude of materials from brochures and canvassing material, through to managing and driving leads to your-move.co.uk, developing digital campaigns including email marketing, creating social media content and much more.
6. Lead generating digital platforms
1 in 5 vendors originate from your-move.co.uk
At the centre of the digital universe is your-move.co.uk, one of the UK’s most visited estate agency websites with around 1M visits per month.
Customer online accounts
Every customer who registers with Your Move gets their own online account MyMove, where, buyers, sellers, landlords and/or tenants can log in 24/7 and see the status of their sale/purchase/let.
Customer conversion tools
Your Move also offers our franchisees a bespoke digital customer experience called “Nurture” which has been developed in-house and can be tailored to each branch, adding a digital pre and post valuation experience to the sales and or lettings service that the local franchisee provides.
7. Mentoring & training
Thorough training on all income streams
In order to maximise sales and income from all 6 revenue streams, Your Move offer training on all components of the mix as well as on systems and compliance. Most commonly, these take the form of self-service training modules delivered via our Training Academy - a bespoke e-learning platform, with a breadth of content which has been developed over many years.
8. Networking opportunities
Connected network of like-minded entrepreneurs
There are no fewer than 35 franchisees in the Your Move network and another 30 across the larger group of franchises owned by LSL. Your Move recognises the value franchisees place on the opportunity to network with one another to share ideas, challenges and news.
Annual conference & regional meetings
The highlight of the networking calendar is the annual Franchise conference “Partnership for Growth”, when all franchises have the opportunity to attend a 2-day event packed with talks, workshops and facilitated meetings all designed to share initiatives that will help you thrive. In between conferences there are often regional meetings to tackle specific matters, such as the roll-out of a new technology or the implications of some new legislation.
9. Business support
Finance/funding options
At Your Move the solution is never one-size fits all. We have many one branch franchises and several multi-branch franchises; some franchisees started out by buying the business from the parent company; others by converting a local branch; and still more from a cold start. Some franchisees were experienced estate agents, some local business entrepreneurs with no specific experience in estate agency. In all cases however, we do expect prospective franchisees to have sufficient resources to be able to fund the investment themselves. In some cases we may be able to introduce you to someone who can help you find appropriate sources of funding.
Business Development, audit & compliance
All franchisees have access to a Business Development Manager who will work with you from day one. They can provide advice to help grow your business including acquisitions of lettings portfolios. LSL have considerable acquisitions experience and if you are keen to grow your business via acquisition the teams can be on hand to help. Over the years we have developed a tried and tested process for due diligence. We can help with negotiation, the legal process as well as helping integrate the acquisition into your existing business. In addition to this Your Move will provide compliance help and advice with supporting documents to help you get on with running your business
10. Market leading Customer Relationship Management (CRM)
Your Move partners with Reapit which is the original end to end technology platform for estate agents of all sizes. We will assist with setting you up on the Reapit platform and facilitate training as required. Reapit opens itself to many other property technology partners which gives franchisees a breadth of options - all of which can be seamlessly integrated with the central data.
There are lots of reasons to consider a Your Move franchise as the next step to growing your estate agency business. If you would like to hear from some of our existing franchises you can read and watch some testimonials on the Your Move Franchising website here.
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