OnTheMarket is now listing UK commercial properties to rent and for sale.
The portal says this is “closely aligned with its UK residential search and its overseas search” approach, as it does not carry “distracting advertising or any unnecessary information.”
The portal currently displays commercial properties of agents already listing residential units and this facility will be offered to all other firms listing on OTM until the end of 2017 at no additional cost.
Commercial properties listed with online agencies will not be listed, continuing the policy pursued by the portal on residential listings. However, it is breaking its own controversial ‘one other portal rule’ by saying this does not apply to commercial units.
Chief executive Ian Springett says he has been “actively encouraged” to launch this commercial service by many of OTM’s existing members.
The press release marking the launch admits that the residential portal market is still “overwhelmingly dominated” by two players [Rightmove and Zoopla].
At one time those behind OTM, which launched in January 2015, said it would by the end of its first year - over 10 months ago - displace Zoopla as the second residential portal; in some property industry outlets this week Springett is now quoted as saying OTM is “at an early stage of a long-term strategic journey to create a genuine alternative market-leading portal for agents and consumers alike.”
Some agents are being offered the opportunity to list with OnTheMarket...
Let’s be honest - few people saw this coming. The 89...
The first two meetings in a roadshow which OnTheMarket has organised...
OnTheMarket has achieved 5.2m visits in July – an increase of...
The predictions game can be tricky. Sometimes you just don’t know...
Leading UK property auctioneer Bond Wolfe has broken through the £100...
Uncertainty triggered by the new Labour Government and taxation concerns that...
In today's rapidly evolving property market, the focus on reducing transaction...
.png)
An exciting new collaboration between TVPN, EstateApps and Paul Long is...
By Mike Bilboe, Face For Business Buying or selling a home can...
LSL Estate Agency Franchising is home to one of the UK’s...
.jpg){kind=logo}
B-hive Block Management Partners Celebrates Major Milestone With Over 100 Businesses...
.jpg)
Tell us a little bit about National Home Move. We are a...
If you’re thinking about becoming an Estate Agency franchise or converting...
Estate agents and lettings agents have a legal obligation to protect...
You don’t have to simply accept things as they are when...
From the uptick in house sales in January to a house price...
Happy birthday to us….and all members of the The ValPal Network! We...
With a combined value surpassing £7.4 trillion, the UK’s 29 million...
%20-%20IMAGE%20Client%20Accounting%20%E2%80%93%20what%20are%20your%20options.jpg)
The benefits for letting agents to outsource their client accounting is...
When almost all agents and developers use the tried and tested formula...
I think we can all agree that the National Trading Standards...
.png)
As domestic battery storage systems become increasingly prevalent in UK homes,...
.png)
A team from The ValPal Network joined industry Facebook ads expert...
.png)
In this interview, Riccardo Dawson, Chief Operating Officer at Alto and...
%20(002).png)
In today's fast-paced and ever-evolving property industry, it’s essential that forward-thinking...
A client account is essential to your lettings business, but the...
As electric vehicles increasingly populate our roads and the necessity for...
As estate agents, it is important to make sure that your...
Estate agency has changed. No longer is it required to sit in...
Changes to consumer behaviour usually arrive in waves. Most of the...
At iamproperty we are excited to share the announcement of our...
It’s no secret – 2023 is a difficult year for the...
In an exclusive interview with Estate Agent Today, Simon Coaker, Sales &...
2023 has been coined as ‘the year of AI adoption’, and...
%20(002).jpg)
There are a few common questions that arise when the issue...
As a signage company we know we have a serious responsibility...
The Government’s mini budget on September 23 was anything but ‘mini’...
Agent websites have become more crucial than ever in attracting new...
.png)
Who are you and what does it say on...
Who are you and what does it say on...
Who are you and what does it say on...
Join the conversation
Jump to latest comment and add your reply
Does the international/overseas channel actually exist??
Can't see many agents seeing this commercial channel as an added benefit of being an OTM member...
Is that desperation I can smell?
Oh dear, oh dear. Run out of residential properties to sell and let, I presume? Pretty embarrassing stuff leading up to the big 2nd anniversary. Will Springett and co be holding a party, I wonder?
Have to say, I see plenty of offices in and around London with the OTM logo on their office windows. Now someone like me, a bit of a property anorak with experience of working in the industry, knows exactly what the logo stands for, but your average passer-by on the street doesn't have a clue. They do, however, know exactly who and what RM and Zoopla are. That's the key difference.
And it's one that OTM are never going to overcome, commercial properties or no commercial properties.
Please login to comment