Marketing expert Simon Leadbetter has recommended that Purplebricks absorb its owner’s brand to consolidate its market position. Leadbetter, former group marketing director...
Archive
12 September 2023
From: Breaking News
One of the most valuable, most successful and most recognisable brands worldwide is Coca-Cola. And we have all wondered, at least...
20 May 2023
From: Features
Zoopla has teamed up with homelessness charity Crisis to help campaign for reform of housing benefits and to tackle the affordable...
25 August 2022
From: Breaking News
EweMove managing director Nick Neill has set out plans to double the size of the franchise network by 2025 as the brand’s...
26 April 2022
From: Breaking News
As a character from a fairly well-known TV show once said, winter is coming and we’re all contemplating where 2021 has...
23 October 2021
From: Features
One of the biggest trends since Covid, in the property world and elsewhere, has been a shift towards more hybrid, flexible...
14 August 2021
From: Features
The biggest challenge facing many agents in the current climate is the general shortage of stock, both for sales & lettings. Let’s...
21 July 2021
From: Breaking News
Zoopla has revealed a multi-million-pound programme of future developments which have taken 18 months to finalise. Chief executive Charlie Bryant has told...
28 January 2021
From: Breaking News
Firstly, Happy New Year – here’s to 2021 being less chaotic than the last! In the final part of our series on...
02 January 2021
From: Features
For a number of years now, predictions have been made that one of the major tech giants will eventually enter the...
12 September 2020
From: Features
In my last Natter, I explored the differences between estate agency in the UK and the US with the help of...
15 August 2020
From: Features
A leading expert on estate agency and the housing market in Australia has lifted the lid on how Purplebricks failed down...
14 August 2020
From: Breaking News
More than 18 months on from the acquisition of ZPG for £2.2 billion by Silver Lake Partners, a US private equity...
29 February 2020
From: Features
Yes, believe it or not, we’ve nearly reached the end of a whole decade. And what an eventful decade it’s been. We’ve...
14 December 2019
From: Features
A free-to-list portal says it’s an ideal way to capture potential leads so as to augment agents’ client databases that have...
11 September 2019
From: Breaking News
The chief executive of Hunters franchise operation, Glynis Frew, says online estate agencies have given the industry two ‘positives’ - but...
23 July 2019
From: Breaking News
The new chief executive of Purplebricks believes hybrid agents could win '20-30% market share' in the UK. Vic Darvey, who replaced Michael...
04 July 2019
From: Breaking News
Hello and welcome to this week’s PJT. Everyone here let us know about their jobs news by emailing press@estateagenttoday.co.uk - please do...
04 February 2019
From: Breaking News
Every day thousands of estate agency boards are erected across the UK. Even in the digital age the board remains one...
23 January 2019
From: Features
Google celebrated its 20th birthday last month. Yes, it might be hard to recall a time when it wasn’t integral in...
06 October 2018
From: Features
The latest figures from Purplebricks, contained within the agency’s annual report released this week, claim that 81 per cent of its...
27 September 2018
From: Breaking News
For many estate agents seeking to become entrepreneurs, the idea of starting their own business is undoubtedly daunting, especially when going...
17 March 2018
From: Features
We’re already more than halfway through 2017 and, against all the odds, it’s pushing 2016 close in terms of eventfulness and...
14 July 2017
From: Features
For my latest Property Natter I have sought the opinions of two well-known property consultants - Michael Day, managing director of...
01 April 2017
From: Features
Good branding is absolutely crucial to any successful business or product, even more so in a world of social media, instant...
12 November 2016
From: Features
It’s easy to forget, but there was a time when the internet didn’t exist. When the idea behind the world wide...
19 August 2016
From: Features
Research conducted for Zoopla Property Group claims its own Zoopla portal has a higher level of ‘spontaneous awareness’ than Rightmove amongst...
24 February 2016
From: Breaking News
It’s time to take a pause, to reflect and put into context—and what a year it has been for our industry...
24 December 2015
From: Features
Purplebricks is very easily the most recognisable online estate agency, according to a survey of 1,300 home owners by respected polling...
23 December 2015
From: Breaking News
Research commissioned by Zoopla claims it remains the property portal in the UK with the highest spontaneous national consumer brand awareness. The...