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KEYWORD "Word Of Mouth" - 38 RESULTS
How better customer service can help you win more listings

By Mike Bilboe, Face For Business Buying or selling a home can be one of the most stressful and uncertain times for...

31 July 2024

From: Sponsored Content

Agent Tim's top tips for going it alone

Five years ago, Lettings expert, Tim Lawler, wrote an article for Estate Agent Today charting his early experiences of setting up...

03 February 2024

From: Features

Marketing guru: ‘Why Strike brand must be retired for Purplebricks’

Marketing expert Simon Leadbetter has recommended that Purplebricks absorb its owner’s brand to consolidate its market position.  Leadbetter, former group marketing director...

12 September 2023

From: Breaking News

Why estate agents need to instantly respond to every new enquiry 24/7

With rising mortgage rates and the cost of living expected to be the biggest cause of a slowdown in the housing...

06 May 2023

From: Features

Agents rank property portals and people as their most important assets

Agents may hate portal fees but have ranked property websites such as Rightmove and Zoopla as their most important digital asset. A...

14 March 2023

From: Breaking News

The importance of recognising sales progression talent

The sales progression function is what binds the whole property transaction together and the importance of effective sales progression in the...

05 November 2022

From: Features

Property Natter – why brand reputation is more crucial for smaller firms

In tougher times – as is the case now, post-Covid, post-Brexit, cost-of-living crisis, war in Ukraine, etc – reputation and consumer...

08 October 2022

From: Features

Phil Spencer - reasons why buying and selling makes sense right now

Let’s be completely honest - as challenges go, estate agents are up against it trying to persuade reluctant vendors to take...

06 October 2022

From: Breaking News

Low-cost marketing can produce high rewards, say TVPN

Many experts are predicting that house price growth will slow for the remainder of the year as the cost of living...

17 September 2022

From: Features

How technology can shape the customer experience beyond 2021

2021 redefined what it meant to offer exceptional customer experiences for consumers across multiple industries, but particularly for the residential property...

13 October 2021

From: Features

How using the right tech can help to transform an agency’s business

Tech, as has been shown more than ever during the pandemic, can be a wonderful thing – bringing people closer together,...

04 September 2021

From: Features

New look for long-standing independent buying agency

One of the country’s longest-standing independent buying agencies has rebranded. Haringtons, established in 2004 and covering both London and the country, has...

27 July 2021

From: Breaking News

Phil Spencer advises agents: Save A Sale, Restore A Reputation!

There may well have been times in recent weeks when any agent would have been forgiven for wanting a break -...

21 June 2021

From: Breaking News

Sellers want traditional agency services more than WhatsApp - survey

A new survey of some 700 estate agency customers show that they want to get traditional services like High Street branches,...

27 May 2021

From: Breaking News

Why negative reviews are the secret to success for agents

We all know how stressful buying a home is, whether it’s your very first step onto the ladder or your final...

18 March 2020

From: Features

ONE WAY TO BEAT THE INDUSTRY BLUES

 – use technology to build a trusted brand as a people-focused custodian of client money Non-stop regulatory changes in the industry are...

01 July 2019

From: Sponsored Content

Property Natter: a guide to property startups - Part 1

All the most successful startups of recent years – from Airbnb and Uber to Just Eat and Deliveroo – have melded...

15 June 2019

From: Features

Regressor or impresser - what kind of estate agency are you?

As we move closer to the halfway point of 2019, property market conditions for agents and their clients remain challenging. Brexit may...

22 May 2019

From: Features

Are online agencies in trouble? Investors will decide

However mild the weather may have been for most of us, it’s a cold autumn for the online estate agency market...

10 November 2018

From: Features

PropTech Today: Are consumers abandoned by online and hybrid agents?

Not so long ago, the best estate agents were those who did the best work for their clients and therefore built...

24 October 2018

From: Breaking News

Can negative google and Facebook reviews damage brand reputation?

Local business reviews are becoming increasingly important for reputation management, with recent research showing 90% of consumers read online reviews before...

13 October 2018

From: Features

Customer service - why is it so important to your agency?

It’s a highly competitive environment out there, where there's a constant and never-ending struggle that every agency manager, director or owner...

25 July 2018

From: Features

‘Word of mouth is better than reviews when choosing an agent’

A survey shows only 18 per cent of vendors favour reviews over personal recommendations when it comes to choosing an estate...

25 June 2018

From: Breaking News

PropTech Today: technology solutions; is this even legal?

Today is the day. 1,600 people will gather in London for FUTURE: PropTech, an event I have supported when there were...

02 May 2018

From: Breaking News

Property Natter: reputation, renewables and an online revolution

They say presentation is key (something that Theresa May now knows all too well after her calamitous conference speech). But equally...

14 October 2017

From: Features

Purplebricks: interview gives insight into LPE recruitment structure

An interview in an online magazine aimed at the small business sector lifts the lid on some of the structure surrounding...

18 August 2017

From: Breaking News

Online reviews - They’re here to stay

Odds are that you use TripAdvisor when you book a restaurant or hotel; perhaps you scroll down Amazon before clicking ‘buy...

29 April 2017

From: Features

Estate agents 'receive relatively few word-of-mouth recommendations'

People are more likely to give word-of-mouth recommendations for handyman services than recommend estate agents, according to a controversial poll. The survey...

03 April 2017

From: Breaking News

Property Natter: how to build a brand

Good branding is absolutely crucial to any successful business or product, even more so in a world of social media, instant...

12 November 2016

From: Features

How to win more customers using word of mouth

A client recently told me how much their estate agency spends on advertising and marketing every year.  It wasn’t pennies, and even...

22 July 2016

From: Features

Online agency claims new investment allows it to challenge Purplebricks

Online agency HouseSimple Award claims a new £13m investment package will allow it to “challenge PurpleBricks as the UK’s leading online...

07 June 2016

From: Breaking News

P’ing in a storm – why is the industry obsessed with price?

As any marketer will tell you, the marketing mix in its most basic form is made up of 4 P’s: Price,...

12 March 2016

From: Features

Property Natter: Marketing Jargon Buster

Marketing and property often go hand in hand. But from time to time you might come across certain marketing terms that...

30 January 2016

From: Features

Steve Gosney, Kremer Signs MD

Who are you? Steve Gosney. What does it say on your business card? Managing Director of Kremer Signs. How long has Kremer Signs...

27 January 2016

From: 60 Second Interview

Property Natter: Quirky views, website traffic and a love affair with 'hybrid'

I’m writing this from the brand spanking new Center Parks in Woburn Forest. Set within 365 acres of lush Bedfordshire forest,...

23 October 2015

From: Features

How to recruit the best staff - by Nicola Jackson, Property Team Manager at telephone answering specialist, Moneypenny

IT’S often said that the secret of a happy and thriving business is one in which every single employee is the...

18 August 2015

From: Sponsored Content

4 ways to make sure your agency gets noticed - by Nicola Jackson, Property Team Manager for telephone answering specialist Moneypenny

Everywhere we look there’s talk of the high numbers of agents clambering for our attention on the crowded high street. So...

17 June 2015

From: Sponsored Content

Agency comparison site wants to work ‘with not against’ the industry

The managing director of a new estate agency comparison website says he wants to work with and not against the industry.  Ben...

10 June 2015

From: Breaking News

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