Rightmove has unveiled its Autumnal marketing campaign, with a new advert aiming to convince potential buyers that they should have ‘belief’...
Archive
Purplebricks has launched a new advertising campaign that brings back its controversial “save yourself from commisery” slogan. The new radio and TV...
30 September 2022
From: Breaking News
Yopa has instructed two companies to help with its brand building as it battles with other major online players. It’s appointed M.i. Media...
31 March 2021
From: Breaking News
More than 18 months on from the acquisition of ZPG for £2.2 billion by Silver Lake Partners, a US private equity...
29 February 2020
From: Features
Zoopla is launching a new eight week marketing campaign on Boxing Day - and Estate Agent Today has an exclusive look at...
23 December 2019
From: Breaking News
Property portal Zoopla has hired a new creative agency to help it reach its goal of becoming the UK's 'number one...
11 October 2019
From: Breaking News
Foxtons is shutting its Park Lane office - the flagship of the agency in prime central London’s Mayfair. Estate Agent Today was...
08 October 2018
From: Breaking News
Fake news has become the popular catchphrase of a certain orange-tinted president in recent years. And everyone, from tech giants like...
08 September 2018
From: Features
Foxtons is embarking on a rare advertising campaign, using a company owned by the largest independent creative agency in the world,...
28 August 2018
From: Breaking News
The creative agency behind the new round of Purplebricks Commisery TV advertisements have been explaining the philosophy they brought to the...
02 July 2018
From: Breaking News
Hybrid estate agency YOPA is today launching a nationwide TV advertising campaign starring The Village People, the band best-known for the...
16 September 2016
From: Breaking News
Viewers of ITV’s prime-time drama Victoria will have noticed last evening that another estate agency has started to advertise on TV...
12 September 2016
From: Breaking News
Storm Katie (makes it sound so harmless when they give it a name like that, doesn’t it?) might have given the...
01 April 2016
From: Features
A so-called ‘brand incubator’ has invested in online estate agency Settled. Settled launched in January 2015 but has had negligible impact even...
24 November 2015
From: Breaking News
An interesting story caught my eye a few weeks ago. A man from Lytham St Annes in Lancashire attempted to sell...
20 November 2015
From: Features
Savills has hired Isobel as its main creative agency to work on the marketing of its residential division. Communications industry publication Campaign...
10 November 2015
From: Breaking News
Zoopla has appointed a new creative agency, Creature, to handle its next round of advertising. Zoopla, handling the process directly, began searching...