Is there such a thing as an online estate agency any more? A decade ago, about the time I started editing Estate...
Archive
Purplebricks’ share price has continued falling after it informed the markets that it is up for sale last week. The beleaguered agency’s...
21 February 2023
From: Breaking News
Hidden amongst the annual results released by Purplebricks on Tuesday – which saw revenue and profits down, as well as a...
04 August 2022
From: Breaking News
Yesterday afternoon, Helena Marston was finally confirmed as Purplebricks new CEO after all the due diligence checks that are required for...
21 April 2022
From: Breaking News
Hundreds of former Purplebricks agents have now signed up to a potential legal claim against the firm. Contractors For Justice, known as...
12 April 2022
From: Breaking News
Lawyers working on a class action against online agents including Purplebricks have said they will be ready to send a letter...
11 April 2022
From: Breaking News
A former UK national sales director at Purplebricks has been reunited with the online agent’s founder Michael Bruce at Boomin. Paul Vickerstaff,...
05 April 2022
From: Breaking News
For the record, this isn’t my last Industry Views for Estate Agent Today, although by the time you read this I'll be...
02 April 2022
From: Features
Purplebricks say it’s going to complete its transformation from an agency using self-employed local operatives in the field, to having fully...
31 March 2022
From: Breaking News
Purplebricks chief executive Vic Darvey has quit, citing “personal circumstances”. He leaves at the end of this month with chief operating officer Helena...
10 March 2022
From: Breaking News
Purplebricks has this morning said that a newspaper report over the weekend, claiming part of the business is to be sold...
04 January 2022
From: Breaking News
The leader of the organisation proposing a class action against Purplebricks says there’s been a “phenomenal” response to his request for...
05 November 2021
From: Breaking News
The class action taken by former self-employed workers against two online agencies should be a warning to other firms breaking the...
21 October 2021
From: Breaking News
A claims firm wants to commence proceedings against online estate agency companies such as Purplebricks and Yopa. It's on behalf of thousands...
20 October 2021
From: Breaking News
Purplebricks has this morning announced that chief financial officer Andy Botha is quitting at the end of the month. In a terse...
14 October 2021
From: Breaking News
Purplebricks says its aim to move 650 staff from self-employed status to employed has had a 95 per cent success rate. It...
07 September 2021
From: Breaking News
A date has been set for Purplebricks’ shareholders to give their verdict on a controversial remuneration package given to the agency’s...
25 August 2021
From: Breaking News
Two former Local Property Experts at Purplebricks have set up their own hybrid agency, offering an upfront fee or a no-sale-no-fee...
25 August 2021
From: Breaking News
One of the biggest trends since Covid, in the property world and elsewhere, has been a shift towards more hybrid, flexible...
14 August 2021
From: Features
Self-employed agents working for Purplebricks who want to resist the instruction to become fully employed are being wooed by a Midlands...
11 August 2021
From: Breaking News
Purplebricks’ chief executive says a £4m marketing blitz scheduled for the autumn will go ahead despite the upheaval caused by the...
11 August 2021
From: Breaking News
The chief executive of Purplebricks says he wants to move his agency’s 600 Local Property Experts from self-employed to employed status...
10 August 2021
From: Breaking News
Purplebricks has this morning confirmed that it’s ending its self-employed Local Property Experts operation and is moving to “a fully employed model...
10 August 2021
From: Breaking News
Purplebricks is to launch an extensive marketing campaign after this summer’s Olympics to emphasise the local knowledge of its 600 agents...
12 July 2021
From: Breaking News
Purplebricks has addressed its critics on house sales by pledging to return vendors’ upfront fees if the agency fails to find...
06 July 2021
From: Breaking News
Purplebricks will this week reveal the result of almost two years of trials into a new pricing structure. The details will come...
05 July 2021
From: Breaking News
You can’t blame agents for trying to get the highest possible price for their vendor’s property, but Purplebricks probably wins the...
26 March 2021
From: Breaking News
Purplebricks is to tilt its marketing increasingly towards local advertising on traditional and online platforms, and promoting the ‘on the street’...
17 March 2021
From: Breaking News
In my last Natter, I explored the differences between estate agency in the UK and the US with the help of...
15 August 2020
From: Features
A leading expert on estate agency and the housing market in Australia has lifted the lid on how Purplebricks failed down...
14 August 2020
From: Breaking News
Purplebricks says changes to its fees structure - possibly becoming less reliant on controversial upfront charges - has been delayed until...
03 August 2020
From: Breaking News
It is widely expected that Purplebricks will shortly reveal the result of an experiment with a number of different pricing strategies. The...
23 July 2020
From: Breaking News
The phrase ‘game-changer’ has been hugely overused. But when applied to how Covid-19 is changing the way estate agents will work...
20 June 2020
From: Features
Purplebricks Local Property Experts are asking sellers who are not allowing agents into their homes during the virus crisis to draw...
03 April 2020
From: Breaking News
Hello and another Monday means PJT Day, your regular update on movers in the industry - and it’s March already. If there...
02 March 2020
From: Breaking News
The chief executive of Purplebricks says agents are “miles behind” in using digital information to provide a personalised service. Vic Darvey has given...
13 February 2020
From: Breaking News
Purplebricks is not revealing details of the different pricing strategies it is testing “in the field” early this year. Last month the...
06 January 2020
From: Breaking News
A statement made by Purplebricks in its trading statement yesterday appears to fly in the face of statements it has made...
13 December 2019
From: Breaking News
Purplebricks says it’s put four different pricing strategies into the market with a view to testing them in 2020. In a trading...
12 December 2019
From: Breaking News
The relaunched easyProperty hybrid agency is to rely exclusively on local marketing to drive awareness and customers, and not follow the...
09 December 2019
From: Breaking News
An online estate agency which last week claimed it had resolved a dispute over reviews it showed on its website is...
20 November 2019
From: Breaking News
Controversy and Purplebricks have gone hand in hand since the agency was first launched in 2012, through its float on the...
18 October 2019
From: Breaking News
Upad, the national online letting agent set up by entrepreneur James Davis has announced that it is “closed to new business”...
15 October 2019
From: Sponsored Content
A former Local Property Expert and manager at Purplebricks has gone on record to reveal what it was really like to work...
16 August 2019
From: Breaking News
The Advertising Standards Authority has issued a guidance note warning online estate agents, after complaints about them have “grown dramatically”. “Property is big...
01 August 2019
From: Breaking News
The former chief executive of Purplebricks has defended claims that some Local Property Experts are underpaid, saying that success comes through...
08 July 2019
From: Breaking News
The new owners of Emoov have confirmed that 70 previous customers have opted to re-list their homes with the firm since it...
05 July 2019
From: Breaking News
Purplebricks’ former chief executive Lee Wainwright has made a stout defence of the controversial agency’s sales progression process and its local...
28 June 2019
From: Breaking News
The former chief executive of Purplebricks UK says the agency completes on over 80 per cent of the homes it lists...
25 June 2019
From: Breaking News
A former Territory Owner at Purplebricks, who at one time managed 11 Local Property Experts, has spoken out in support of...
24 June 2019
From: Breaking News
A series of damning reviews about Purplebricks’ working environment, apparently written by existing and former staff, have appeared online. Indeed is a...
19 June 2019
From: Breaking News
The failure of online agencies to significantly disrupt the industry is down to their being too cheap and creating a perception...
16 April 2019
From: Breaking News
Analysts at Berenberg Bank have sharply reduced their price target for Purplebricks by over 80 per cent from 470p to 80p, accusing...
05 April 2019
From: Breaking News
An online estate agency insists the online/hybrid sector will take a 50 per cent market share in the future - despite...
01 April 2019
From: Breaking News
Regional agency Prospect, which already has offices in Berkshire and Surrey, has opened its 10th office at Farnborough in Hampshire. Last year Prospect...
18 March 2019
From: Breaking News
13 March 2019
From: Features
Here’s an unusual story, describing the work of one of Purplebricks’ Local Property Experts who was with the company for around...
04 March 2019
From: Breaking News
The regional agency MoveSelf, which set up in 2017 as an online estate agent, is shifting emphasis towards For Sale By...
05 February 2019
From: Breaking News
The demise of Emoov, Tepilo and lettings platform Urban raises question marks over the long-term viability of online agencies according to...
04 December 2018
From: Breaking News
However mild the weather may have been for most of us, it’s a cold autumn for the online estate agency market...
10 November 2018
From: Features
No, I haven’t lost the plot. Such a thing exists – and if you’re familiar with North London, there is a...
20 October 2018
From: Features
Several agents have asked me whether they should consider ditching their high street offices and move to an out of town...
06 October 2018
From: Features
One of the industry’s best respected trainers and consultants has outlined six key reasons why agents should keep offices on the...
03 October 2018
From: Breaking News
Fine & Country has opened its latest office in the Lancashire town of Rossendale, specialising in high-end properties across the county. The...
25 September 2018
From: Breaking News
Next week ludlowthompson celebrates its 25th anniversary. Here, I catch up with Stephen Ludlow, co-founder and now executive director of the...
11 August 2018
From: Features
Purplebricks co-founder Michael Bruce says traditional agents sell only around 50 per cent of the homes that they list, so spend...
07 August 2018
From: Breaking News
A businessman who’s just entered the estate agency industry says he’s got the secret behind Purplebricks’ success - even though he...
26 July 2018
From: Breaking News
The Advertising Standards Authority has today issued a three-point guidance note for estate agents, including controversial interpretations of what constitutes a...
18 July 2018
From: Breaking News
A hybrid estate agency has launched in Bury, one of the first of its kind to operate in the UK on...
10 July 2018
From: Breaking News
Purplebricks says it enjoyed an 81 per cent growth in revenue in the UK the year to the end of April and...
05 July 2018
From: Breaking News
Purplebricks says it completely rejects any claim of bullying its representatives in Australia. The Australian Financial Review, which last week reported the...
26 June 2018
From: Breaking News
It looks as if Purplebricks has hit something less than a purple patch in the Australian housing market. The Australian Financial Review,...
22 June 2018
From: Breaking News
Major online agencies appear to be unaffected by yesterday’s Supreme Court decision over workers' rights in the so-called 'gig economy'. Yesterday’s case concerned...
14 June 2018
From: Breaking News
GetAgent, an estate agent comparison website, has won investment from a growth fund that also provides a 10 month advertising campaign on...
11 May 2018
From: Breaking News
The assessment by an investment consultancy that Purplebricks sells some 76 per cent of the homes it lists may have made...
20 April 2018
From: Breaking News
Online agency HouseSimple has become a completely No Sale No Fee agency - and is thought to be the only online...
17 April 2018
From: Breaking News
Purplebricks has returned to the fray after recent controversies with a claim that home owners saved themselves over £140m in commission...
16 April 2018
From: Breaking News
With the rise of Purplebricks in recent years, many will be eager to know what the hybrid agency’s Local Property Experts...
07 April 2018
From: Features
Purplebricks has given details of how it intends to use some of its new investment, and in particular is spelling out...
27 March 2018
From: Breaking News
Why I won’t buy Purplebricks shares and why if I had any, I’d sell fast… In its latest adverts, Purplebricks attempts to...
13 February 2018
From: Features
Controversial new Purplebricks advertisements on social media mock traditional estate agents who “twiddle their thumbs” in offices and claim the hybrid...
13 February 2018
From: Breaking News
Purplebricks’ new UK chief executive officer, Lee Wainwright, is to address a major industry conference in May - his first address...
02 February 2018
From: Breaking News
Purplebricks has announced that former Countrywide director Lee Wainwright has been appointed chief executive officer of the hybrid agency’s UK operations...
09 January 2018
From: Breaking News
Here it is - the industry’s verdict on the latest set of figures from Purplebricks. The agency doesn’t play by any of...
15 December 2017
From: Breaking News
Purplebricks’ latest trading statement for the six months ending October 31 claims a large rise in revenue, its number of UK...
13 December 2017
From: Breaking News
Outspoken estate agent Chris Wood has criticised the Advertising Standards Authority for its succession of ‘informally resolved’ judgements on complaints against...
07 December 2017
From: Breaking News
Purplebricks has issued the briefest-of-brief statements to the City and the company's investors to assure them it is "on course". The latest...
07 November 2017
From: Breaking News
Estate Agent Today has been told that there are four more complaints filed to the Advertising Standards Authority about hybrid agency...
30 October 2017
From: Breaking News
Complaints about a Purplebricks claim concerning its Local Property Experts have been rejected by the Advertising Standards Authority. Complaints came from PDQ...
25 October 2017
From: Breaking News
The research director of an investment firm which has advised Purplebricks says the “odd detractor” who doesn’t sell their home does...
04 October 2017
From: Breaking News
London’s long-standing chain Douglas & Gordon is the latest company to embrace the concept of the Purplebricks-style hybrid estate agency. The company’s...
04 October 2017
From: Breaking News
Purplebricks' latest trading statement, issued this morning, claims "good progress" and says its revenue in the UK for the first half...
29 September 2017
From: Breaking News
Purplebricks has launched something of a charm offensive to lift the lid on the experience and work of its Local Property...
29 September 2017
From: Breaking News
Purplebricks has issued a strong defence of its Local Property Experts after an agency comparison website’s analysis was critical of the...
28 September 2017
From: Breaking News
An analysis conducted by estate agency comparison website GetAgent has for the first time attempted to calculate how ‘local’ agencies' local property...
27 September 2017
From: Breaking News
easyProperty has unveiled details of its relaunch, declaring itself to be the UK’s second largest hybrid estate agency - second only...
07 September 2017
From: Breaking News
eMoov, the online agency which last month secured an additional £9m funding from investors, has launched a recruitment drive for what...
01 September 2017
From: Breaking News
An interview in an online magazine aimed at the small business sector lifts the lid on some of the structure surrounding...
18 August 2017
From: Breaking News
Trustpilot, the review service quoted frequently by Purplebricks as evidence of its apparent popularity, is declining to comment on the adverse...