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Archive
Artificial intelligence (AI)-powered property app Jitty has surpassed 75,000 users since its launch earlier this year. Jitty, coined the ‘Instagram for homes,’...
31 July 2024
From: Breaking News
Lead instruction generation tool Spectre has added social media marketing capabilities to its platform. It is being delivered through an exclusive partnership...
22 July 2024
From: Breaking News
An oversupply of property in the £5m-plus part of the prime London property market has led to a surge of sellers...
28 May 2024
From: Breaking News
In the bustling world of social media, success isn't just about posting content; it's about fostering engagement, maintaining consistency, and implementing...
17 April 2024
From: Marketing & Social Media
Zoopla is rolling out more branded taxis as it recorded a record January for unique vendor leads, the portal claims. The property...
23 February 2024
From: Breaking News
The most successful agents are typically those who invest in self-improvement. Whether it's staying abreast of changes in social media, experimenting...
27 January 2024
From: Features
London based presenter and property expert Elizabeth Warburton has partnered with Fine & Country as one of the hosts of the...
24 January 2024
From: Breaking News
Buyer demand and new sales at the start of 2024 are already ahead of equivalent 2023 levels, Zoopla. Figures from the portal...
12 January 2024
From: Breaking News
When almost all agents and developers use the tried and tested formula of floorplan, professional photography and a well-crafted description, what can be...
13 December 2023
From: Sponsored Content
OnTheMarket has partnered with an automated social media service to help agents promote listings on Instagram, X, Facebook and more. Following a...
26 October 2023
From: Breaking News
Check out some of the latest charitable endeavours from agency and property brands this week. If you have a charitable event or...
20 October 2023
From: Breaking News
Welcome back to the second instalment of our blog series on social media marketing tips for estate agents! In part one,...
19 September 2023
From: Marketing & Social Media
Property guru and TV presenter Phil Spencer has paid tribute to his parents after they died in a car crash at...
21 August 2023
From: Breaking News
Social media has moved on from being a “nice to have” to a necessity for most businesses, but how do you...
14 July 2023
From: Marketing & Social Media
A competition to track down as many golden estate agent boards placed around Leeds as possible has been won by Grace...
04 July 2023
From: Breaking News
Savills and OnTheMarket are among property brands set to deliver a webinar next week aimed at helping buyers to understand what...
25 May 2023
From: Breaking News
Rightmove has been named as the most effective portal for driving leads but there is a sense of frustration about fake...
19 May 2023
From: Breaking News
First-time buyers are turning to social media platforms such as TikTok for homebuying advice and guidance. A survey of first-time buyers aged 18...
02 May 2023
From: Breaking News
The latest Instagram update allowing multiple links in bios will provide a ‘world of marketing possibilities’ for estate agents, it has...
28 April 2023
From: Breaking News
Hamptons’ head of London private office has questioned why video has not become more widely-used in listings as he suggests more...
25 April 2023
From: Breaking News
From Million Dollar Listing to Selling Sunset, we’re used to seeing real estate reality TV in full force on Netflix. Whilst...
29 March 2023
From: Features
It seems as if optimism is out of fashion right now: just look at the headlines to see what I mean....
03 February 2023
From: Breaking News
Independent estate agent DM & Co. Homes has launched a weekly update on the regional housing market presented by managing director...
20 January 2023
From: Breaking News
Buyers should be mindful about the rise of so called ‘Insta-agents,’ a property body has warned. The National Association of Property Buyers...
17 January 2023
From: Breaking News
As we’ve mentioned in other blogs, even though we’re going through uncertain times, this is the right time not only to...
11 January 2023
From: Features
Estate agents have the challenging job of creating relationships and trust with their customers, who will make crucial life decisions such...
07 January 2023
From: Features
Agents at Greater London Properties have got into the festive spirit with what this editor secretly considers the best Christmas song...
21 December 2022
From: Breaking News
Regional estate agent Miles & Barr is showing its support for the home nations at this month’s World Cup with free...
14 November 2022
From: Breaking News
In tougher times – as is the case now, post-Covid, post-Brexit, cost-of-living crisis, war in Ukraine, etc – reputation and consumer...
08 October 2022
From: Features
Almost three-quarters of estate agents are missing out on fulfilling their advertising potential using social media, research claims. Estate agency lead generation...
26 September 2022
From: Breaking News
What do Tilly Ramsay and Kim Kardashian have in common? Other than both having well-known fathers, they’ve both also mastered the art...
10 August 2022
From: Features
Sellers are always looking for ways to improve the value of their home, and according to new research agents may just...
09 August 2022
From: Breaking News
For some time, LinkedIn was seen – fairly or unfairly – as stodgy, dull, corporate and formal. The uncool uncle to...
30 July 2022
From: Features
A client called asking for advice on their social media marketing strategy. They’d thrown a lot of budget at it, but...
06 July 2022
From: Features
Agents need to use social media for more than just posting property listings, an industry digital marketing expert claims. Craig Vile, director...
24 June 2022
From: Breaking News
A Birmingham estate agency has credited its social media strategy with record levels of engagement and has predicted it will eventually...
20 June 2022
From: Breaking News
Agents and property professionals are travelling far and wide to raise money for charity, plus there is a new way to...
27 May 2022
From: Breaking News
Estate agent HOP is offering eagle eyed Leeds residents the chance to win a £2,000 holiday if they spot one of...
26 April 2022
From: Breaking News
As regular readers will know, I like to use this column to shout out about the independent agents who are the...
12 March 2022
From: Features
Franchise giant Belvoir has snapped up one of the earliest British estate agencies to adopt the model of using self-employed or...
11 March 2022
From: Breaking News
An estate agent who has spent eight years working for traditional agencies has now set up his own hybrid operation, using...
07 March 2022
From: Breaking News
Peta Milne, founder of Instagram growth and PR service Monimo, and a content writer at Choices Estate Agents, recently sat down...
05 March 2022
From: Features
These are undeniably darker days as news comes through of a humanitarian crisis in Ukraine - we have the first agency...
04 March 2022
From: Breaking News
If 2020 was the year of survival, then 2021 was about the post-Covid boom. The impact of the pandemic on the...
12 February 2022
From: Features
Good-quality APIs can help agents to thrive in 2022 and beyond according to industry PropTech supplier Openview – Powered by VTUK. API,...
02 February 2022
From: Breaking News
A PropTech platform is urging agents to keep in touch with clients on their databases to increase their chances of future...
18 November 2021
From: Breaking News
With Remembrance Sunday this weekend, the nation and our industry will remember those who fell. Yesterday on Estate Agent Today we featured one...
12 November 2021
From: Breaking News
A few weeks ago the ESTAS took place at the Grosvenor House hotel in London - the first chance for many...
06 November 2021
From: Features
British homebuyers take an average of 25 seconds to decide whether a house is right for them, according to Purplebricks. As a...
07 October 2021
From: Breaking News
Good property marketing photos have arguably never been more important in an increasingly visual and tech-led world. We saw just the...
11 September 2021
From: Features
The Victorian phrase “as safe as houses” well surmises the security of the housing market as, whether they are buying or...
09 September 2021
From: Marketing & Social Media
A PropTech entrepreneur is advising agents not to settle for simply having their websites up and running, and instead using CRM...
24 August 2021
From: Breaking News
I recently saw a fly-through video for a home on sale for well over £2m. The imagery was good (made better by...
26 June 2021
From: Features
There may well have been times in recent weeks when any agent would have been forgiven for wanting a break -...
21 June 2021
From: Breaking News
A recent survey run by mio revealed that almost 50% of home movers selected their estate agent because they liked them....
09 June 2021
From: Features
You could make about 65 more cold calls, or hold 13 more viewings, or you could take a power-nap every day...
01 May 2021
From: Features
The biggest news story in town this last week – which has brought people who don’t usually like or watch football...
24 April 2021
From: Features
The Competition and Markets Authority says it has pushed Facebook into taking new action to combat fake reviews - an issue...
12 April 2021
From: Breaking News
As a property agent, fancy marketing terminology such as ‘omnichannel’ might not hold too much interest for you right now. We’re in...
06 March 2021
From: Features
In this week's Natter, I focus on the inspiring story of Clare Hughes, who has bounced back in the last 12 months...
13 February 2021
From: Features
Firstly, Happy New Year – here’s to 2021 being less chaotic than the last! In the final part of our series on...
02 January 2021
From: Features
Many independents will be based in the capital, but given its size and breadth they may get drowned out even more...
19 December 2020
From: Features
Described on this site as a ‘powerful disruptor’ in March 2020, few would deny that the COVID-19 pandemic has impacted on...
16 December 2020
From: Sponsored Content
Who are you? Hi, I’m Richard Price, Managing Director at Dezrez. Who are Dezrez and what EACRM do you provide? At Dezrez we’re on...
08 December 2020
From: 60 Second Interview
Welcome to part three of our ongoing series on local independent agents, as we seek to give this all-important part of...
05 December 2020
From: Features
As regular readers will know, the Natter kickstarted a series last time out zoning in on local independent agents – the...
21 November 2020
From: Features
Firstly, let’s get the obvious out of the way. Lockdown 2, as it’s being known, is now with us, but fortunately...
07 November 2020
From: Features
A new portal-style PropTech product has launched and wants to recruit estate agents to its fold - despite describing the way...
12 October 2020
From: Breaking News
For a number of years now, predictions have been made that one of the major tech giants will eventually enter the...
12 September 2020
From: Features
Whisper it quietly but in just 10 days time we have the final Bank Holiday before Christmas. We would like to mark...
20 August 2020
From: Breaking News
In my last Natter, I explored the differences between estate agency in the UK and the US with the help of...
15 August 2020
From: Features
A new analysis of corporate estate agencies’ social media followings and websites shows the big winners to be Savills, Foxtons and...
28 July 2020
From: Breaking News
“Let’s Zoom later”, “are we Zooming in the morning or afternoon?” “Yeah, I zoomed the client earlier” – variations on these...
20 June 2020
From: Features
We all know the world has gone digital—nothing new there. Every time you jump online, you’re one of 4.5 billion internet...
29 April 2020
From: Features
Hello: so much has happened since the last Conquering Corona column . Before we get on with it, a reminder to...
24 March 2020
From: Breaking News
Estate Agent Today understands that three senior figures have departed from a key central London branch of Knight Frank. Each of them was...
06 March 2020
From: Breaking News
An estate agent has sold a home off-market by posting teaser photographs on Instagram. The buyer - who was in the French...
25 February 2020
From: Breaking News
The 2010s were a good decade for disrupters. Early on, Airbnb and Uber shook up the holiday lettings/hospitality and traditional black...
15 February 2020
From: Features
01 February 2020
From: Features
The high-end estate agent who has quit his post after being found to have posted pictures of clients’ houses on Instagram...
23 January 2020
From: Breaking News
Following on from the second half of the last decade, the first few weeks of 2020 have been a bit mad...
18 January 2020
From: Features
Yes, believe it or not, we’ve nearly reached the end of a whole decade. And what an eventful decade it’s been. We’ve...
14 December 2019
From: Features
A leading estate agent has urged others in the industry to follow his example and make local TV programmes to build...
10 December 2019
From: Breaking News
A prominent regional agent says the industry owes it to vendors to try competing marketing outlets for property, and not to...
25 November 2019
From: Breaking News
The competition is hotting up between Zoopla and OnTheMarket for new homes listings. Today Zoopla has revealed that it has seen a...
15 November 2019
From: Breaking News
This week’s Natter is dedicated to three contrasting agencies doing things differently, from a recently established hybrid to a design-led, Insta-friendly...
02 November 2019
From: Features
England rugby fans will have been disappointed to find out that Saturday's planned World Cup group stage clash with France in...
11 October 2019
From: Breaking News
They will be the doctors, lawyers, teachers, thinkers, leaders and captains of industry of the not too distant future, but is...
24 August 2019
From: Features
The Guild of Property Professionals is launching its second tour of 2019 with an added bonus - a free training session...
20 August 2019
From: Breaking News
Zoopla is mining data from users of its website to target sellers on Facebook and Instagram, producing leads and making it unnecessary for agencies to...
07 August 2019
From: Breaking News
1. Win More Listings For estate agency in the UK, the number one task is to get new properties to market. However,...
29 July 2019
From: Sponsored Content
Zoopla has announced an improved app which “enhances the house-hunting journey with a fresh design, improved navigation and an intuitive interface” -...
28 June 2019
From: Breaking News
Facebook is set to enter the cryptocurrency business with the big reveal of its formal plans scheduled for some point this...
19 June 2019
From: Breaking News
Hello, welcome to a new week and to PJT, your regular Monday round-up of jobs news in the industry. Do please let...
01 April 2019
From: Breaking News
The Secretary of State for Education has written to the head of an online estate agency to ask him to share...
19 March 2019
From: Breaking News
Instagram (or, as the younger generation would have it, Insta) is, by any measure, massive. Only launched in October 2010, it’s a...
02 March 2019
From: Features
There’s no end to the PropTech and photography solutions available to estate agents these days to help them sell good, old-fashioned...
30 January 2019
From: Features
By thinking outside the box, agents can truly embrace the idea of space-as-a-service and create entirely new, and highly valuable, streams...