Archive

Software platform Alto Marketplace says it now has no fewer than 16 integrations across 13 categories including anti-money laundering, buyer onboarding...

A poll of surveyors shows strong support for the idea of pre-sale surveys. When asked whether the new Government should introduce mandatory...

A war of words is escalating between OnTheMarket owner CoStar and its rival Realtor.com in the US. It comes as CoStar was...

I know there’s always been something of a love-hate relationship between agents and the portals. The ‘love’ comes because the portals are...

Premium estate agency network By Design has launched a new artificial intelligence (AI)-backed website for potential and current vendors. The By Design...

In the fast-paced world of property, staying top-of-mind with your clients is crucial. And what better way to do this than...

Alto has announced a new integration with secure messaging platform Tappter. Existing Alto customers can get seamlessly set up with Tappter to...

From the uptick in house sales in January to a house price rise the first time in over a year in February,...

The world of PR can feel like a crowded marketplace, where shouting your message the loudest doesn't guarantee anyone hears it....

Zoopla is rolling out more branded taxis as it recorded a record January for unique vendor leads, the portal claims. The property...

In the competitive and dynamic landscape of the property industry, where every brand vies for attention, it’s vital to distinguish yourself....

After months of negative messaging and anti-development sentiment, espoused both nationally by the Government, and locally during May’s local election campaigning,...

Buyer demand and new sales at the start of 2024 are already ahead of equivalent 2023 levels, Zoopla. Figures from the portal...

Forget the King’s Speech, Zoopla is hoping for a Christmas Day boost with the launch of its new marketing campaign. The portal...

It’s not uncommon to see a seasonal slump around December and the Christmas period. Last year, Propertymark reported an average of...

As we enter the winter months and a traditionally quieter time for the property industry - agents are still contending with...

The ValPal Network (TVPN) has launched a new automated direct mail service to ensure agents don’t miss out on ‘bonus leads.' It...

An industry marketing expert has questioned the strategies of ‘house of brand’ agencies. Writing exclusively for Estate Agent Today, Simon Leadbetter, former...

After months of negative messaging and anti-development sentiment, espoused both nationally by the Government, and locally during recent local election campaigning,...

Agents and sellers are being warned against putting unsuitable properties up for auction. Stuart Collar- Brown, chief executive of online auctioneer platform...

Award-winning sales progression platform mio has uncovered the home moving experiences of nearly 200 movers and evaluated what this means for...

A new instant messaging platform has been launched that aims to change the way estate agents manage communications with customers and...

Zoopla is set to unwrap a major new nine-week marketing campaign on Christmas Day in an effort to boost agent leads...

Potential buyers will be able to search for eco-friendly homes and message an agent through WhatsApp as part of a range...

As uncertainty continues to prevail across the industry, aided by a government in crisis, the challenges in the months ahead feel...

Property portals remain the predominant route for finding a home among buyers but many are still following traditional methods, research suggests. A...

As the mass student exodus from rented accommodation begins throughout the UK, Richard Abbots of Inventory Hive offers advice on how...

OneDome has launched a new product to let pre-qualified buyers register their interest for properties with local estate agents. The Buyer Passport...

Today’s consumers judge a business not just on the quality of its products, but also on their experience in using them....

WhatsApp is being predicted to become a key messaging tool for estate agents in the coming years. Messaging provider SMS Speedway analysed...

Hello and welcome to another Agents Do Charity, the weekly round up of fund-raising in our industry. Once more our thoughts are...

If 2020 was the year of survival, then 2021 was about the post-Covid boom. The impact of the pandemic on the...

The name of Purplebricks - which once claimed its business model was a global success - has now been removed in...

EAT readers may have seen a piece in Friday’s property section of The Times about the long-running Simplify saga, which has...

PropTech has seen a surge in uptake over the last few years for several reasons – be it the Covid-19 pandemic...

Rightmove will launch its latest outdoor campaign on Monday, with advertisements in over 1,000 roadside and rail locations remaining in place...

With Remembrance Sunday this weekend, the nation and our industry will remember those who fell. Yesterday on Estate Agent Today we featured one...

I’m going to declare upfront that, as an investor, I have a financial interest in the success of MovePal but I also need...

The Victorian phrase “as safe as houses” well surmises the security of the housing market as, whether they are buying or...

Day in, day out, I see how good estate agents really are.  Whether it’s in my day job on Location, Location, Location...

Last month it was reported that up to 500,000 people had been ‘pinged’ by the NHS in a week. While the...

An announcement by Foxtons this morning says it is considering future options for its mortgage business, Alexander Hall. The announcement - made...

One of the most senior politicians involved in the property industry is embroiled in a row over her anti-Marcus Rashford social...

Rightmove is to review the processes of an online platform which directly uploads sellers' property details via an app. Two years ago...

In the previous edition of PropTech Today, Nathan Emerson highlighted the importance of effective implementation, linking poor staff engagement to the...

In recent years, the property market has been taking steps to become more digital – with HM Land Registry leading the...

Century 21 UK is the first agency in the country to white label an app which covers transaction components from property...

The last property event I attended in person – and I think the last physical property event held all told –...

As a property agent, fancy marketing terminology such as ‘omnichannel’ might not hold too much interest for you right now. We’re in...

Let’s address the elephant in the room first - the property sector and how we market properties is changing. Gone are the...

There is no scientific formula, no list of must-have elements in a successful campaign. That’s especially the case for a campaign involving...

Agents can win more instructions by using text messages to prospective sellers as part of a short term ‘nurture’ campaign, according...

One of the country’s most exclusive agencies, UK Sotheby’s International Realty, was the subject of a Channel 4 documentary last evening. The...

Today sees the government’s Spending Review, with Chancellor Rishi Sunak taking centre stage as he presents a 12 month spending plan to...

Generating leads is a crucial and age-old part of estate agency. Before the internet, lead generation was just as important to...

As the review of the recommendations of the Regulation of Property Agents Working Group continues, Emily Hawthorne, mio Account Manager and...

For a number of years now, predictions have been made that one of the major tech giants will eventually enter the...

Agents have long been the victim of a poor public reputation, from scoring highly in most disliked profession polls to being...

Can technology bring about the lasting change needed to the property industry? The industry has felt the effect of lockdown and...

Another new PropTech platform claims it can streamline the completion process - this time by coordinating the work of estate agents...

With stamp duty cuts and 90% mortgages on their way back, anyone could think the housing market was about to go...

Let’s face it sales progression is difficult and frustrating: 1)The process has never been properly joined up - the average chain has...

As we emerge from lockdown, quickly progressing sales to completion is vital to replace lost commission income.  What role can mio...

The Covid-19 crisis has forced the UK property industry to rethink the way it operates. With little warning, the pandemic disrupted the...

Lockdown measures are still in place for another two weeks, at least, with the possibility of them being extended beyond that....

I won't be the first or last person to say that society and the property industry in which we operate is...

Due to the current Coronavirus pandemic, we are all being told to stay at home as much as possible to contain...

Why should agencies leave voicemail in the last decade and make 2020 the year to invest in a more modern solution? Voicemail...

In the field of conveyancing, there’s a new dynamic at play. And that dynamic is customer-driven and customer-focused, using digital technology...

First things first, a big happy New Year to everyone. Welcome to 2020! It looks set to be another interesting year...

Who are you and what does it say on your business card? Emma Vigus, Managing Director of mio What is mio and what...

Sotheby’s International Realty says two recent sales it achieved 115 miles away from its closest office prove that local agents are...

A new app is being launched which allows agents to gauge possible interest in a property before it is formally put...

28th NOVEMBER 2019: Christopher Watkin’s recent thought-provoking interview with Dan Marsden sheds light on the property industry today and offers an...

The head of a new property portal is urging agents to forget about spending money on For Sale and To Let...

As we know, the world’s moving very fast and how we communicate now is drastically different to even 10 years ago....

You’ve probably heard about unified communications (UC) before. But why are your competitors and other organisations moving towards centralised comms platforms? What are...

Who are you and what does it say on your business card?  Jason Wilson, mio Account Manager What is mio and what does...

Young homebuyers want tech-savvy, astute and attentive estate agents who are able to handle their complex requirements via a range of...

Who are you and what does it say on your business card? David Masters – Account Manager for the Midlands What is ‘company...

Purplebricks has spent £26.7m on marketing in the past year - that represents £382 per instruction.  The figures, revealed in the agency’s...

A new PropTech product uses WhatsApp to communicate within agency teams as soon as a lead is received from a portal. However,...

As the founder of Jupix, I worked in the property industry between 2008 - 2014. I had the privilege to lead...

Zoopla is mining data from users of its website to target sellers on Facebook and Instagram, producing leads and making it unnecessary for agencies to...

Estate and letting agents will for the first time be able to use WhatsApp to respond to leads on a 24/7...

Who are you and what does it say on your business card? Eric Woodhams F.N.A.E.A. mio Account Manager What is mio and what...

I feel I am in a fortunate position. I have been central to the PropTech movement for a number of years,...

In a marketplace as competitive as the property industry, you may think that generating leads is the most important focus for...

My experience in marketing over the last 10 years has been an interesting journey, however I don’t want to bore you...

A new portal for the prime London property market has launched this week, recruiting a string of big-name agents.  Vyomm, founded by...

With the UK population spending longer in rental accommodation, due to the upfront expense of buying a home, their time and...

When you think of the best ad campaigns – from moustachioed opera singers and talking meerkats to millions of bouncing balls...

More than 800 property transactions fall through daily, which can have repercussions both practically and financially, as agents fail to get...

Thinking about the state of communication across residential property chains is enough to induce a severe migraine. We work in a world...

In these tougher times, we recognise that helping agents win new inventory is the key to their businesses.  There were more than...

When it comes to building online reputation, Google is king. It is estimated that over 90% of consumers Google a business before...

It’s safe to say that the majority of agents will be glad to see the end of the past two years....

Another year is nearly done – and what an eventful year it’s been. We’ve had more than our fair share of breaking...

Estate and letting agents are being warned not to slow down too early in the run up to Christmas as it...

Artificial intelligence (AI) is playing an increasingly important role in our lives – from virtual assistants such as Amazon’s Alexa and...